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DTR Clinic
See how we helped DTR Clinic outrank its competitors and become the go-to physiotherapist and physio clinic in Cardiff.
Rankings
Increased by 330
Google organic clicks
Increased by 125%
Rankings in top 5
physio Cardoff/physiotherapist Cardiff
Local Physio SEO Campaign
DTR Clinic, a dedicated physiotherapy practice based right here in Cardiff, were finding it challenging to consistently attract new patients through their online presence. Despite offering expert physiotherapy services, sports massage, and specialised treatments, their website wasn't ranking well for relevant local search terms
Challenge
Challenge
Challenge
Uniek Residential found themselves in a precarious situation. Their website, a crucial tool for attracting new business in the competitive Cardiff market, was riddled with technical issues that were severely hindering its performance and creating a frustrating user experience. These issues, ranging from slow loading times and broken links to poor mobile responsiveness, were not only driving potential customers away but also actively harming their search engine rankings.
This meant fewer student housing inquiries, fewer lettings, and ultimately, a significant impact on their bottom line. They needed a solution, and fast, if they wanted to stay afloat in the competitive Cardiff property market.
Solution
Solution
Solution
Appear Online developed and implemented a comprehensive SEO strategy focused on enhancing DTR Clinic's local presence and overall website performance. Our approach included:
- In-depth Keyword Research: We conducted thorough research to identify the most relevant and high-intent keywords used by individuals searching for physiotherapy services in Cardiff, such as "physiotherapy Cardiff," "sports massage Cardiff," and "back pain treatment Cardiff."
- Optimising Google My Business (GMB): We meticulously optimised DTR Clinic's GMB profile, ensuring accurate and complete information, engaging descriptions, consistent NAP (Name, Address, Phone number) citations, and strategies to encourage and manage patient reviews.
- On-Page Content Enhancement: We worked closely with DTR Clinic to optimise their website content, ensuring it was informative, engaging, and strategically incorporated target keywords. This included refining page titles, meta descriptions, headings, and body copy to improve search engine relevance.
- Local Link Building: We implemented a targeted link-building strategy, focusing on acquiring citations and backlinks from reputable local Cardiff-based directories and relevant health and wellness websites.
Results
Results
Results
- Substantial Increase in Organic Traffic: Their website saw a 75% increase in organic traffic from search engines compared to the previous period.
- Improved Keyword Rankings: They achieved significant ranking improvements for key local search terms. For example, they moved from page 2 and above to the top positions on page 1 for all the main terms.
- Enhanced Local Pack Visibility: DTR Clinic began appearing more frequently in the top results of local Google Maps searches for relevant terms, making them more visible to local searchers
By focusing on a targeted local SEO strategy, Appear Online helped DTR Clinic enhance their online presence, attract more local patients, and achieve tangible business growth within the competitive Cardiff market.
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