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Cardiff Bay Print
Cardiff Bay Print is a local printing company providing professional print services to businesses, organisations and individuals across Cardiff and South Wales.
Rankings
Increased by 724
Google Search Console Clicks
Increased by 165%
Specific Rankings
#1 for 'printers Cardiff'
Local SEO Campaign
Cardiff Bay Print partnered with Appear Online to increase their local search visibility, generate more enquiries and compete for some of the most valuable printing-related searches in Cardiff.
Challenge
Challenge
Challenge
Cardiff Bay Print operates in a competitive local market, with numerous established printing companies competing for customers searching for print services across the city.
The key objective was to improve visibility for high-intent searches, particularly printers Cardiff, and ensure Cardiff Bay Print appeared in front of potential customers at the point they were actively looking for a local printing company.
To achieve this, the website needed stronger local relevance, improved optimisation across its core services and greater authority within the Cardiff search results.
Solution
Solution
Solution
Appear Online developed a focused local SEO campaign designed to increase Cardiff Bay Print's visibility across Cardiff and the surrounding areas.
We optimised the website around commercially valuable local keywords, strengthening the core pages for searches relating to printers and printing services in Cardiff.
On-page content, page titles, headings and internal linking were improved to establish stronger relevance, while technical SEO work ensured the website could be effectively crawled and indexed by Google.
Alongside the website improvements, we strengthened local search signals and built the site's authority through an ongoing off-site SEO and link-building strategy.
Results
Results
Results
Cardiff Bay Print achieved the #1 organic position on Google for "printers Cardiff", putting the business ahead of competing local printers for one of its most important commercial search terms.
The campaign has also increased the company's overall organic visibility across printing-related searches, helping more potential customers discover Cardiff Bay Print when actively looking for local print services.
By securing the top position for its primary target keyword, organic search has become a valuable source of highly relevant local traffic and enquiries for the business.
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