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SEO Agency Cardiff
Appear Online is an award-winning Cardiff SEO agency helping South Wales businesses attract more customers and rank higher where it matters most - on Google. From local start-ups to national brands, our Cardiff-based team combines data-driven SEO, content strategy, and conversion optimisation to drive measurable growth for our clients.
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- +2,600 keyword positions gained within 6 months.
- +320% increase in organic traffic for “tool hire Cardiff” and “plant hire Cardiff.”
- Now ranking #1 across 20+ key hire-related terms.
- Campaign focused on local SEO + content optimisation
- +705 total keyword improvements across physiotherapy and wellness terms.
- +250% increase in organic traffic from high-intent “physio Cardiff” and “sports injury Cardiff” searches.
- Achieved #1 positions for “Cardiff physio clinic” and “sports injury rehabilitation Cardiff.”
- Strategy included E-E-A-T content optimisation, local SEO, and schema enhancements.
Cardiff SEO Results That Drive Real Growth
We don’t just improve rankings - we build measurable revenue systems for Cardiff businesses. Our SEO strategies consistently deliver growth across traffic, visibility, and conversions - verified through GA4 and Google Search Console data from local campaigns.
Avg. Increase in Organic Clicks
#1 Keyword Rankings Earned for Clients
Page-One Rankings Across Industries
SEO Results That Prove What’s Possible
See how our SEO campaigns have helped Cardiff businesses turn visibility into measurable growth. From local trades and healthcare providers to professional services, our results show how data-driven SEO delivers lasting impact - higher rankings, stronger leads, and sustained revenue growth.
RiSE Coffee
A managed SEO campaign for an E-Commerce Shopify website, including onsite SEO, technical SEO, and link building.
Uniek Residential
See how we helped Uniek Residential outrank its competitors and become the go-to estate agent in Cardiff for property sales, lettings, and student housing.
hideout
hideout wanted to stand out in Bali's competitive tourism market. We developed an SEO strategy that delivered exceptional results. Learn how.
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SmartSmileCo
SmartSmileCo wanted to attract more patients online. We developed a comprehensive SEO strategy that delivered exceptional results. Learn how.
Auditel
Discover how we transformed Auditel's online presence, driving a significant increase in website traffic and leads for their procurement and carbon reduction services.
Groova Juice
Groova Juice wanted to sell more juice cleanses online. We developed an SEO strategy that delivered a powerful boost in organic traffic and sales. Learn how.
CASE STUDIES
Our SEO Agency Services
We provide a full range of SEO services designed to improve your visibility, drive organic growth, and turn traffic into conversions. From technical foundations to high-authority link building, we create strategies built on data - not guesswork.
Technical SEO
We make sure your website performs to the highest standard. Our team optimises page speed, mobile experience, and structured data to ensure search engines (and users) understand your content effortlessly.
On-Page Optimisation
Target the right customers for your industry with SEO-optimised website content. We'll conduct local keyword research and create your website copy to ensure you rank for relevant searches in Cardiff, driving qualified traffic and increasing conversions.
Link Building & Digital PR
Building authority is still one of the most powerful SEO signals. Our team focuses on earning high-quality backlinks from credible UK websites, local directories, and trusted publishers. We combine traditional outreach with digital PR campaigns that showcase your brand story, expertise and community involvement.
Content Marketing
Effective content marketing connects your expertise with what people are searching for. We create long-form articles, service pages, and digital resources that engage users and improve search visibility. Every piece is written to educate, convert, and build trust - positioning your business as a reliable authority in your field.
Key SEO Focus Areas
By focusing on these six core areas, we help local and national businesses attract qualified traffic, boost rankings, and convert more online visitors into customers.
Keyword Research
Custom Strategies
Strategic Planning
Agile SEO
Collaboration
Reporting
Get More Leads, Close More Deals
Our Cardiff SEO strategies are built on proven processes - not guesswork. We combine technical optimisation, audience insight, and performance data to generate measurable results for local and national businesses. From high-intent search visibility to enquiry growth, everything we do is designed to turn clicks into customers and marketing into revenue.
We run a comprehensive technical, on-page, and off-page audit - benchmarking your website against top competitors in Cardiff and beyond. This includes site architecture reviews, Core Web Vitals testing, and content quality analysis. The result: a precise roadmap showing where your biggest ranking and conversion gains can come from.
Next, we refine your site around buyer intent. Every title, heading, and piece of copy is tailored to what your customers actually search for - “near me” terms, service-based queries, and niche keywords specific to your market. We improve usability, metadata, and schema to make your site as clear to Google as it is to your visitors.
We secure backlinks from trusted Cardiff and UK-based publications, trade associations, and local directories that matter to your audience. Our digital PR approach focuses on credibility and consistency - building a backlink profile that improves rankings and positions your business as a trusted, visible name in your industry.
Frequently Asked Questions
Ready to improve your website's performance? Check out our FAQs to learn more about our SEO services and get started.
Local SEO ensures your business appears in search results when Cardiff residents look for products or services like yours. This drives targeted traffic to your website, increases local brand visibility, and helps you attract more customers in the local area.
SEO is a long-term strategy, but you'll typically see initial improvements within a few months. We track your progress closely and provide regular reports on your website's performance in Cardiff search results.
We work with a wide range of businesses, from local shops and barbers to larger companies. Our SEO strategies are customised to the unique needs of each business, regardless of industry or size.
The cost of our SEO services depends on your specific needs and goals. We offer flexible pricing plans and customised packages to fit your budget. Contact us for a free consultation and a personalised quote.
We're a results-driven SEO agency with a deep understanding of the Cardiff market. We combine technical expertise, creative content strategies, and data-driven analysis to deliver measurable results that help your business grow.
While we can't guarantee specific rankings, we're confident in our ability to deliver significant improvements in your website's organic search performance. We track your progress closely and provide transparent reporting, so you can see the impact of our work.
Yes - while our headquarters are in Cardiff, we work with clients across the UK, Canada, and beyond. Our SEO strategies adapt to each market’s search behaviour and competition, ensuring every campaign feels locally authentic wherever you operate. Whether you’re a national brand looking to improve UK visibility or an international company wanting to capture local audiences, we apply the same data-driven approach and transparent reporting that’s helped our Cardiff clients grow.
Absolutely. We work with Shopify, WooCommerce, and Magento platforms to improve product visibility, optimise category architecture, and drive organic sales. Our eCommerce SEO focuses on structured data, intent-based content, and high-performing keywords that convert visitors into customers. From technical improvements to CRO-friendly content, we help online retailers increase both traffic and transactions while tracking every stage of the buyer journey.
We use a suite of trusted tools to monitor and measure performance - including Google Analytics, Search Console, SEMrush, and Agency Analytics dashboards. Every client receives live, easy-to-understand reports that show progress across rankings, traffic, and leads. Our transparent reporting means you always know what’s working, what’s improving, and how your SEO investment is performing month after month.
Yes - while SEO is our core focus, we collaborate closely with Cardiff-based Google Ads specialists to deliver integrated PPC and SEO campaigns. This ensures your brand dominates both paid and organic search results, maximising visibility and conversions. Whether it’s retargeting, branded search, or local service ads, we align all activity to one goal: sustainable growth and measurable return on investment.
Get a FREE Website Audit
Dominate search results and attract more qualified traffic. Our free search performance audit will analyse your website's visibility across all major search engines and provide actionable insights to improve your online presence.
